OUR JOURNEY TO
Transforming LIVES
Barbell Effect, founded in 2015 by Jose Perez and Nick Nudi, redefines fitness with a personalized approach and the mantra "Change One Thing, Change Everything." We prioritize not only achieving fitness goals but also fostering a love for a healthy lifestyle.
Starting with online training and expanding into a private facility in January 2021, Barbell Effect offers custom fitness plans led by seven certified trainers and a physical therapist, empowering a community of over 100 members on their transformative fitness journeys.
JOSE PEREZ
Co-founder & Trainer
Jose Perez is a co-founder of Barbell Effect, having launched the company alongside Nick Nudi in September 2015. His journey with Barbell Effect began from a desire to create a fitness community that prioritizes personalized experiences, filling a void he noticed in most commercial gyms. This vision was shaped by his own health and wellness journey, which started in his early 20s when he committed to weight loss and embraced weightlifting.
His educational path included courses in entrepreneurship and business at a community college, fueling his aspiration to establish a personal training facility that stands out for its tailored approach. With four years of training experience at a commercial gym and various other fitness locations, Jose's dedication led to the inauguration of Barbell Effect Training Facility in 2021.
Jose is a certified NASM personal trainer, specializing in weight loss and bringing nearly a decade of training expertise to Barbell Effect. Outside of the gym, he enjoys activities like golfing, running, and spending quality time with his daughter, Giuliana.
NICK NUDI
Co-founder & Trainer
As a co-founder of Barbell Effect, Nick Nudi’s passion for fitness dates back to his childhood, engaging in sports like football and basketball. This lifelong dedication to physical activity fueled his desire to help others, making opening a gym a natural progression to combine his love for working out and supporting others' wellness journeys.
He achieved his ACE certification in 2021 and expanded his expertise with a Youth Fitness Specialist certification in 2023. Graduating from ASU in 2014, he embarked on his training career part time in 2018, initially in local apartment gyms before transitioning to full-time training in 2021 and joining Jose in the opening of the Barbell Effect Training Facility that year.
Outside of the gym, Nick enjoys playing basketball, spending quality time with his girlfriend and their children.
